Introduction
Constant Contact is a platform that helps you grow your business by email marketing. It’s easy to use and has email templates, social media management tools and other services so you can create professional-looking messages to share with customers.
Create and send professional-looking emails.
- Create and send professional-looking emails. With Constant Contact, you can create, send and track your emails without writing a single line of code. We’ve built our email platform to be user-friendly so that you can easily customize your templates with a drag and drop editor. If you need help getting started, we have email experts available 24/7 to assist you in building the perfect email for your business or organization.
- Use an app on the go to manage your contacts list: With Constant Contact’s mobile app for iOS or Android devices, it’s easier than ever to access your contacts list when inspiration strikes or an important event is coming up—even when you’re away from home! You can also use these apps to take photos at events with friends or colleagues before sending them out in a newsletter blast that includes links back over social media channels (such as Facebook) while still maintaining complete control over what gets sent out into cyberspace–just another reason why Constant Contact is such an effective marketing solution!
Organize and manage contacts.
Constant Contact’s contact management tools make it easy to organize your contacts into groups and assign multiple people to manage each group. This can be helpful if you have a large number of contacts, or if you don’t want to go through the tedious task of assigning each contact individually. You can create and manage contacts in Constant Contact via:
- The “Contacts” tab on the top navigation bar
- The My Account tab on the right side of your screen (this will open up your account dashboard)
Here are some more details about how you might use these areas:
Grow your list and engage more customers with sign-up forms, coupons, polls, surveys, and more.
- Sign-up forms. Use sign-up forms on your website to get more email addresses and grow your list.
- Use coupons to encourage visitors to subscribe to your emails. When they opt in, send them a discount code or a freebie that they can use when they buy something from you in the future.
- Polls and surveys. Ask customers questions about their interests or how satisfied they are with your products or services, so that you can improve what you offer by learning more about their needs, wishes and preferences (i.e., “How likely are you to recommend us?”). This information can also be used as testimonials for social media posts and other content marketing efforts—or even turn into new blog articles!
Convert your contacts into paying customers with coupons and event registration tools.
Convert your contacts into paying customers with coupons and event registration tools.
- Coupons: Add a discount or promo code to an email, then track how many people use it. You can even generate a unique discount code for each recipient to keep track of their purchase history.
- Event Registration Tools: Let your contacts sign up for your next event directly from an email by adding the RSVP form online or via a link to a form on another site (such as Constant Contact’s Smart Form tool). This works especially well in conjunction with campaigns that target specific demographics (e.g., “homeowners” or “parents”).
As always, we’re here to help if you need any assistance using our platform – just give us a call at 800-566-1295!
Use Social Share to build your Facebook audience.
Social Share is a great way to build your audience and increase engagement. Social Share allows you to share your email campaigns on Facebook, letting you cross-promote events, products and services with the people who are most interested in what you have to offer.
This feature is available with the Pro, Business and Enterprise plans.
Convert website visitors into subscribers with embedded sign-up forms.
You can use sign-up forms to build your email list and convert website visitors into subscribers.
You’ll have the option to create a form based on one of our templates, or you can customize it with your logo and colors. Once you’ve created the form, we’ll place it on your site for you so that users can sign up for emails directly from their browser.
Sign-up forms are an easy way to collect information from website visitors so that you can follow up with them later. You’ll know who clicked through, when their birthday is and even what their job title is — all valuable info for sending targeted emails that get better results!
Build customer loyalty with our automated series of emails based on the actions they take or the links they click within your campaign or autoresponder emails.
You can use our automated series of emails based on the actions they take or the links they click within your campaign or autoresponder emails. For example, if a subscriber clicks your coupon link, you could send them an email with links to redeem the coupon and additional offers for similar products. If a subscriber opens one of your autoresponder messages in their inbox, you could follow up with another message that includes some helpful tips or other related content they might enjoy reading. Plus, we’ll send you weekly reports so you can see which emails have been opened by each recipient as well as how many times each recipient has clicked links within those emails (for example, links to redeem coupons).
Track incoming traffic to see which links are attracting the most attention in real time.
With Constant Contact’s Click-Through Tracking, you can easily observe which links are attracting the most attention in real time. The system automatically records clicks on your links via email and shows you which ones are getting viewed the most.
You can also see which links aren’t getting any clicks at all, which might be a sign that they need to be removed from future emails—that way, you’re not wasting time or resources sending them out again.
Price, plan, register
- Price, plan: The pricing page shows you the cost of the service based on your subscription level and number of emails sent per month. It also includes options for upgrades and an annual payment option.
- Plan: There are several plans available, ranging from free to $199/month for unlimited users and subscribers. Each plan comes with a different number of contacts and emails sent per month, so be sure to pick one that suits your needs best.
- Signup process: After setting up your account, you enter information about who will be using Constant Contact (e-mail address), how many contacts there are to start with, which language you want Constant Contact set up in (English or Spanish), etc., then click “Create Account.” This takes you to a page where you can choose whether or not you’d like Constant Contact’s email wizards to help build out your first campaign while walking through each step together via video chat or phone call (these options cost extra). You’ll also get access instructions via email after signing up!
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